Lender - You're Doing a Great Job Marketing My Old Home!
We had a surprising compliment from one of our clients yesterday, a lender we represent on a couple of bank-owned properties.
The bank has stated in the past that they like working with us because we promote their listings so heavily on the Internet - a primary strategy in our marketing plan. They just recently received confirmation that our marketing plan is working and that their properties have high visibility on the internet from an unlikely source - the prior owner of the property!
The home had been listed for more than a year prior to the bank taking the property back and the owner had tried very hard to sell the home. When he called the bank to let them know that he was removing the last of his personal effects from the garage he told them, "The agents that you have marketing the home are doing a really good job. The listing is everywhere!" He had seen our ads on multiple sites and commented on how impressed he was with the exposure it was getting.
I "Googled" the street address of the property (not even including city and state) and our ads came up ten times on the front page of Google - including:
- Two of our ActiveRain posts,
- Our single property website,
- Our ads on Kijiji,
- Craigslit,
- Trulia,
- and Zillow!
It was nice to get a confirmation that our Internet Marketing is not only working, but even the most unlikely people are noticing!
*To clarify - this was a spec home and not someone's residence.
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Kevin and Monica Ray are Missoula Real Estate sales and marketing professionals for Access Realty in beautiful Western Montana. We provide services in, but not limited to: Missoula, Superior, Alberton, Saint Regis, Lolo, Clinton, Turah, Potomac, Florence, Corvallis, and Hamilton.
For more information on Missoula Real Estate or surrounding areas, they can be reached at 406-207-1185 or online at www.AccessRealty.net.
ANd that seller is probably wondering why he didn't interview enough listing agents to get the one that would market like that before the foreclosure.
Sadly, the previous owner probably owed a lot more than that for which the home would sell and had nothing left but foreclosure.
You guys rock... nice going! I see your listings all the time and I'm what?, about 500 miles a way in Renton, Washington!
People do take notice when you are everywhere online. This is how you achieve business from online efforts:)
Well, I'll bet you were pleasantly surprise when you received that phone call! Nice of them to let you know they knew you were doing a good job!
Kevin & Monica - I am doing everything I can to expose all my properties on every site I can. I agree that the more you are seen on the internet, the more people will recognize you, and the more business it will generate.